Reviews

Owned systems, measurable outcomes.

Real bookings, qualified traffic, and systems the client actually owns — not vanity numbers that look good in a slide and change nothing.

01 · Tax strategy

The Tax Team

A homepage that finally sounds like Aileen.

Before
The old site said "Proud to Be Your Accountants" over a stock laptop photo — and there was no way to actually book.
What we built
Rebuilt around Aileen herself, with a plain promise — maximize your refund, minimize your tax bill, real strategy year-round — and a Book Now path that did not exist before.
Monthly sessions
~1,100from 181
"About" engagement
196from 36
"Choose Your Service"
90from 9

OutcomeBook Now surfacing at 56 clicks, and 9+ minute average sessions.

Aileen Guillen, CEO and Founder of The Tax Team
  • TaxesWe handle tax planning and filing to help you save money and stay compliant.
  • AccountingWe manage your books and financial reports so you always know where your money is going.
  • Business ManagementWe help you organize and optimize your finances to keep you and your business running smoothly.
The Tax Team website on a phone
From their office

The build week, in the team’s own words.

You are adding so much value, you have no idea.

The Tax Team

BlackMine is family. We actually hope you come back soon so we could do more of this.

The Tax Team

02 · Mobile detailing

SlickShine

From 2 details a month to booked two months out.

Before
A dark generic template with a vague headline — "Get Your Ride Ready to Shine" — doing about two details a month.
What we built
Rebuilt to lead with a claim they could back, five-star social proof, and one-tap paths to Schedule Now, Shop Products and Detail Bundles.

OutcomeA 10× jump in traffic that turned into a real pipeline.

Chris Maag and Ricky Adams Jr, founders of SlickShine
SlickShineChris Maag & Ricky Adams Jr
SlickShine website on a phone
  • Monthly sessions398from 37
  • Avg. visit length5:20from 3:40
  • Schedule Now clicks46from 6
  • Shop Products clicks50from 7
  • Detail Bundles clicks46from 8
03 · Barber expo

Hall of Cuts

Ticketing and voting, finally under one roof.

Before
Disconnected apps — one for tickets, another for barber voting — with exported spreadsheets stitching it together.
What we built
Ticketing and barber voting built directly into his own Shopify store: one platform, one checkout, one dashboard he controls.
Owned platformScattered apps1 system
CheckoutSplitUnified
Third-party voting app10

No third-party app, no exported spreadsheets.

The Hall of Cuts barber expo floor
Hall of Cuts
The Hall of Cuts awards voting app we built — nominees with vote buttons
Hall of Cuts website on a phone
What runs behind it

The awards dashboard we built for the organisers.

Total votes
3,472
Unique voters
2,002
Categories
9
  1. Current leaders
  2. 1LOCZBYNAELoctician of the Year402
  3. 2JESSICADANIELLENAILSNail tech of the Year359
  4. 3BARBERKELLSRookie Barber of the Year243
  5. 4ISAACTHEBARBERBarber of the Year229
  6. 5__ATKINUPNAILS__Nail tech of the Year192
At a glance
Barber votes
1,644
Beauty votes
1,828
Leading category
Rookie Barber of the Year
Yours next

Your mission deserves the same.

These outcomes came from owned systems built in each founder’s voice. Let’s talk about yours.